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The Post-Graduate Diploma in Management (PGDM) program is AICTE approved and structured to provide a perfect combination of in-depth conceptual understanding and practical insights to tackle real-world business issues. The program comprises of 4 semesters spanning over 2 academic years, with specializations in Marketing, Finance, Human Resource Management, Operations, and Systems & Business Analytics
Marketing management is a critical factor which directly influences the organic growth and sustenance of any organization. It is with this premise that that PGDM Marketing program has been designed. This program teaches students how to devise and deploy effective marketing strategies to counter any challenges in business. The program comprises of 4 semesters spanning over 2 academic years.
Chetana's Institute of Management & Research offers PGDM & PGDM (Marketing) and PGDM Retail Management. The PGDM & PGDM Marketing Programs are accredited by NBA with AIU MBA Equivalence from July 2022- June 2025
The institute focuses on continuously developing its curriculum based on stakeholder suggestions and expectations CIMR focuses on evolving its teaching-learning process through enhanced teaching pedagogy that incorporates case studies, role plays and other innovative teaching practices.
Strong emphasis is placed on student participation in various co-curricular activities that help students discover their latent talents. Chetana's, true to its name, keeps students updated, aware and involved.
All major companies in the country visit Chetana’s Institute of Management and Research for Summer Internship and Executive Placements. The Institute has been successfully placing students year on year in companies of repute. Industry has shown its confidence in the brand Chetana, for developing industry ready professionals.
Academic Programs at CIMR are designed by socially responsible managers and entrepreneurs to cater to the increasingly complex skills required to meet the challenges of the business environment. The Institute has been consistently ranked amongst the top 50 business schools in the country by Economic Times, Business Standard and The Week ( Best B School Survey)
Chetana has provided me with a good exposure & apart from getting me job ready & giving me a job;it has given me friends for life which I will always cherish….
Batch : 2010-12
Credit Approver (Fullerton India Credit Company Ltd.)
Always a pleasure to be back to Chetana family & contribute in anyway. Excellent experience and feel privileged to be a part of this family…..
Vice President (Progcap)
I spent the best days of my life here. The faculty were awesome & hats off to the Placement Cell Team. Today wherever we are, definitely the credit goes to the entire team……
Batch : 2012-14
"Honor the Legacy and Adapt to Change" could be the mantra behind the success of “Chetana’s Institute of Management and Research (CIMR)". I am associated with the institution for the last 15 years as part of their Industry – Academia program. Every time I visit the Campus, I can see the enthusiasm of the management to drive initiatives. I sense in the students a hunger for knowledge and the eagerness to learn practical skills. The students passing out of this Institute are competent and also possess the right attitude with knowledge and skills. Wishing all the best to Students and CIMR for future endeavours!!!
A quiet place in the centre of town in Bandra (E), where diamonds are being moulded that will soon unleash themselves in the corporate world or become an entrepreneur. That is in one sentence I would call Chetana’s Institute of Management & Research. We have found many such gems in this institute who over the period of time have become a senior and an important part of the organization. The humility though exhibited by the CEO & I/C Director, the professors and the staff believes the stiff iron determination to provide a truly world class education to the students of this institute. Well Done Chetana’s.